Wednesday, 12 December 2012

Yahoo redesigns mail for smartphones and tablets

Yahoo , the third largest mail service ( after Google and Hotmail) is trying to gain grounds lost to Google in a decade !

Yahoo has released new versions of its popular web email service, Yahoo Mail.

 

This is the first major product overhaul since former Google executive Marissa Mayer became chief executive of the firm.

Yahoo has released new versions of Yahoo Mail for smartphones and tablets, in keeping with Mayer's focus on mobile devices, as well as a revamped version of its web-based email service for computer users, the Telegraph reports.

Yahoo’s stock rose 9 cents to close at $19.52 on Tuesday. The stock has surged 25 percent since Yahoo hired Mayer from Google nearly five months ago.

During her 13 years as a top Google executive, Mayer played a key role in building the company’s Gmail. The service was a novelty when it began in 2004 and with Mayer’s help it transformed into a trend-setting service that surpassed the early leads of rival offerings from Yahoo and Microsoft.

According to the paper, Yahoo Mail is the third largest web mail service in the world, behind Google and Hotmail, but it is the leading service in the United States.

Mayer, a former Google executive who is widely admired in Silicon Valley for her Web product savvy, is moving to revitalize Yahoo's various Web products and reverse years of declining revenue.

She has said her top priority is to create a coherent mobile strategy for Yahoo.


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